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Fighting Bugs with Bugs

Our farmers know that every pest has a natural foe. So they carefully identify the different bug breeds that don’t get on, and use them as a natural solution to deter unwanted visitors.


We use bugs like the Nesidiocoris, which likes nothing more than to eat the tomato-loving Tuta Absoluta moth. These moths are a great problem for farmer’s with tomato crops and can wipe out entire fields, so getting rid of them is essential.


Some of our other tomato farmers have built lizard and bat shelters, as well as boxes for birds like Blue Tits, who do an amazing job at controlling pests and providing safe habitats for endangered species.


There is also the technological route. Bugs are so tiny it’s not easy for farmers to know when they have hungry unwanted visitors, so they apply pesticide only when it’s needed. So some farmers have started using traps doused in insect perfume that attract bugs and contain tiny cameras that take pictures of the bugs, so the farmer can see what’s happening and assess whether they need to take action. If it counts a lot of bugs in the trap, the farmer will get pinged with a text message to alert them that there’s trouble.


In the battle to keep crops free of hungry pests, Knorr farmers increasingly look to nature to get the job done, because prevention is always better than action.


Pests damage healthy plants and can do severe damage to the harvest, but the use of pesticides always has to be weighed against the greater environmental impact. That’s why our Knorr sustainable farmers do everything they can to keep their usage to the absolute minimum.
Already, they’ve managed to reduce pesticide usage by 31% per farm since 2011.

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